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Partnerships That Open Every Door

Romania is our home market—and we cover every sales channel here: online marketplaces, retail chains, etailers, hypermarkets, DIY stores, and specialty shops. From this base, we also reach 50+ countries. Our partners grow because we handle the complexity so they can focus on what they do best.

The Channels We Cover

From Romania's largest online marketplaces to national retail chains, etailers, hypermarkets, and DIY stores—these partners trust us to deliver.

Romania's #1 Online Marketplace
3B+ EUR GMV, 30,000+ sellers, 10M+ active customers across Romania, Bulgaria & Hungary
Romania's Largest Electronics Chain
130+ stores (Altex & Media Galaxy), 1.5B+ EUR revenue, top omnichannel electronics retailer
Romania's #1 DIY & Home Improvement
50+ stores nationwide, 2B+ EUR revenue, dominant market leader in Romanian DIY
Part of Kingfisher Group
35+ stores in Romania, backed by Europe's largest home improvement group (13B EUR)
World's Largest Marketplace
200M+ Prime members, major European presence via amazon.de, expanding into CEE markets
Europe's #1 Electronics Retailer
1,000+ stores across 11 countries, 22B EUR group revenue, dominant European presence
Bulgaria's Leading Electronics Chain
20+ stores, market leader in Bulgarian electronics retail, key Balkan gateway
Wholesale Leader in 30+ Countries
680+ stores worldwide, 30B EUR revenue, 30 stores in Romania, serving professional buyers

What You Get

The concrete advantages of working with Rainbow Distribution

🛒

Every Channel, One Partner

Online marketplaces, retail chains, etailers, hypermarkets, DIY stores—we place your products across Romania's entire retail landscape, and into 50+ countries beyond.

📊

10+ Years of Proof

1M+ products sold. 45K+ orders fulfilled. We've been doing this long enough to know which channel works best for which product.

🎯

We Know the Romanian Market

We track what Romanian consumers are buying across every channel. When demand shifts, your inventory is already in the right place.

🤝

Every Door Is Open

eMAG, Altex, Flanco, Media Markt, and dozens more—online and offline. Your products get considered, not buried in a slush pile.

Fast and Reliable

Our warehouse in Bucharest is the hub. Products move from your factory to Romanian shelves and listings in weeks.

📢

We Actively Sell

Marketplace listings, retail promotions, etailer features, in-store placement. We don't just warehouse—we get your products moving across every channel.

The Numbers

What We've Built Together

All
Channels
Online, retail, etail, DIY & more
100+
Brands
International manufacturers
45k+
Orders
Fulfilled and delivered
1M+
Products
Sold across Romania

Who We Work With

Different partners, same goal: getting great products to the people who want them

🏪

For Retailers & Etailers

Whether you're a national chain, an online marketplace, a DIY store, or a specialty etailer—we supply the international technology brands your customers want.

  • Products selected for sell-through, not just margin
  • Consistent stock across all your channels
  • Marketing assets and product training
  • One supplier for 100+ international brands
🏭

For Manufacturers

You make great products but entering the Romanian market across all channels takes local expertise. We already have the warehouse, the logistics, and the partnerships—online and offline. And when you're ready, we extend into 50+ countries.

  • Your brand across every Romanian channel
  • Online marketplaces, retail chains, DIY stores & more
  • We handle customs, compliance, returns
  • Start with Romania, expand to 50+ countries
💼

For Distributors

You have strong regional presence but gaps in your catalog or channel coverage. Let's fill them together—your strengths plus ours.

  • Wholesale pricing for volume
  • Access to brands you don't carry
  • No territorial conflicts—we collaborate
  • Channel intelligence sharing

Bring Your Brand to Romania—and Beyond

Tell us what you're looking for—whether you need your products in Romanian stores and marketplaces, international brands for your shelves, or a multi-channel partner that can scale to 50+ countries. We'll respond within 48 hours.